Is the medicine in the box real?
Your customer is at risk.
The global counterfeit pharmaceutical market is worth $200 billion annually. According to WHO, more than 250,000 people die every year from counterfeit medicines. TİTCK and EU FMD regulations mandate traceability. TrustMe cryptographically authenticates every box, bottle, and package.
TrustMe Survey 2026, n=118
Counterfeit pharma: a three-layer threat
Pharmaceutical counterfeiting affects your brand on three levels — from legal liability to regulatory risk to consumer trust erosion.
Product Liability
When a counterfeit medicine harms a patient, consumers initiate legal proceedings against the brand. Product liability lawsuits are catastrophically expensive.
Legal ExposureRegulatory Risk
Without traceability documentation, products may be recalled during TİTCK or EFSA audits. Manufacturing licenses can be suspended.
TİTCK · EFSA ComplianceTrust & Revenue Loss
Once a consumer encounters a counterfeit product, trust in your brand is permanently damaged. Repeat purchase rates decline.
Brand TrustTrustMe Solution Architecture
Serial & lot-linked QR · EU FMD ready · TİTCK compliant · Verified in 3 seconds
Serial & Lot Number QR
Each package is encrypted with its serial number and lot information. Traceable across the distribution chain. Reuse is mathematically impossible.
AES-256-GCM · Lot-LinkedRegulatory Compliance
Infrastructure ready for TİTCK Turkey and EU FMD serialization requirements. Audit logs exportable on demand.
TİTCK · EU FMD ReadySuspicious Product Early Warning
Abnormal scan patterns — same code in multiple geographies, rapid successive scans — trigger automatic alerts.
Anomaly Detection EnginePatient Trust Screen
When a consumer scans the QR code, drug name, production date, expiry date, and license information are displayed clearly.
Consumer InformationMonitor pharma distribution channels and counterfeit regions live
View live dashboard at: trustme.isleyis.com
What do you gain in Pharmaceuticals & Medical with TrustMe?
Legal Protection Shield
Verified production records serve as strong defense documentation in counterfeit-related litigation.
Regulatory Readiness
Low-cost infrastructure ready for EU FMD and TİTCK serialization mandates. Accelerates export processes.
Consumer Confidence
QR verification builds consumer trust while increasing repeat purchase rates and brand loyalty.
Real-Time Analytics
Every scan event shows where and when your products are opened. Detect counterfeit distribution channels early.
Other Sectors
Ready to protect your pharma brand?
30-minute demo showing TrustMe integration tailored to your sector.